That graph is telling you that 83% of people ages 18-29 who use the internet are on a social network. 70% of users ages 30-49. And most of those social network accounts are on Facebook:
Of adult Social Network users:
Teens are on Facebook too:
- 54% of teens ages 12-14 are on Facebook
- Teens between the ages of 15-17 are on Facebook nearly 19.9 hours a week
Comparatively, only 19% of internet users are on Twitter. Take a look at this graph:
Your readers are on Facebook. If you are trying to reach them through Twitter, through blogs, they're somewhere else. Just sayin'.
Do these stats surprise you? Do they change your mind about social networking? I'm interested in your thoughts.