You thought I was going to say Twitter, didn't you? Yes, Twitter is a very good marketing tool for authors and you should certainly look into using it. But there are a lot of posts about Twitter and not so many about a marketer's best friend: a Thesaurus.A lot of marketing is about having a clever, catchy phrase or keyword. If people can remember you/your book/your event/your whatever, then you have accomplished half your marketing goal. I'm sure most of you writer types are used to using a thesaurus for your writing, but have you considered it for your marketing?
Do you use a Thesaurus? I have it on a quick link.
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8 comments:
Haven't thought about using it for marketing but I do use one when I'm writing.
I LOVE using the thesaurus when writing. I have never thought of using it for marketing, though!
I've been trying to use my thesaurus more often. It is a useful tool. Great choice for the day.
The thesaurus is my best friend - all of the time. :) Thanks for dropping by my blog!
Great point! Every writer should own a thesaurus and using it with marking just makes sense.
I use a thesaurus CONSTANTLY when I'm writing - have never thought to otherwise. Great tip, as always!
I certainly use the Thesaurus for multiple writing tasks--makes me look smart every time.
I use mine from word.
By the way, I talked up your blog makeover recommendations to several bloggers at a conference this weekend. Maybe you'll get an email or two.
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